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BSB40820 Certificate IV in Marketing and Communication

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National Code: BSB40820

CRICOS Course Code: 120959B

Duration: 36 weeks total (30 Teaching weeks + 6 week of holiday period)

Total Course Fees: $15,000

Tuition Fees: $ 13,500

Material Fee: $ 1000

Application Fee: $ 500

Mode of study:

This course at EIC will be delivered face to face in a classroom for a minimum 20 hours per week.

Delivery location:

Face-to-Face theory classes: Suite 2/61 Riggall Street, Broadmeadows VIC 3047 Australia

Course Description :

This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad
knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as
those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information
from a variety of sources.

Course Structure :

In order to achieve qualification BSB40820 - Certificate IV in Marketing and Communication student must complete
following 12 unit of competencies.

  • 6 core units, plus

  • 6 elective units

Unit code
Unit of Competencies
Core/Electives
BSBPMG634

Facilitate stakeholder engagement

C
BSBPMG630

Enable program execution

C
BSBPMG635

Implement program governance

C
BSBPEF502

Develop and use emotional intelligence

E
BSBLDR601

Lead and manage organisational change

E
BSBSUS601

Lead corporate social responsibility

E
BSBFIN601

Manage organisational finances

E
BSBSTR601

Manage innovation and continuous improvement

E
BSBINS601

Manage knowledge and information

E
BSBCRT611

Apply critical thinking for complex problem solving

E
BSBPMG632

Manage program risk

E
BSBPMG636

Manage benefits

c

Training and Assessment (960 hours)

The volume of learning for the qualification is 960 hours. This comprises of:
Learning Hours- 320 hours
Assessment Hours- 280 hours
Self-study- 360 hours
This will be delivered over 36 weeks of course duration including 30 weeks delivery plus 6 weeks holidays. Students are
required to attend a minimum 20 scheduled course contact hours per week.

Assessment Methods

All assessments of units of competency will be conducted according to the assessment guidelines and competency standards of

the official Training Package for this qualification. Assessment methods include Knowledge Tests, Projects, Case studies, Role-
plays, Observations, Presentations and Research Reports.

Pathways from the qualification

After successfully achieving this qualification, candidates may undertake BSB50620 Diploma of Marketing and Communication.

Employment/Career pathway

Units in this qualification reflect the knowledge and skills of individuals with significant experience in:
Marketing Assistant
Above pathway information is in line with qualification description on National Training Register (www.training.gov.au)
and/or https://www.yourcareer.gov.au/learn-and-train/courses/BSB40820, it doesn't imply any job guarantee or job role
at the end of the course. EIC doesn't claim any employment outcome or job guarantee associated with its courses as it
will be misleading.

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