





National Code: BSB40820
CRICOS Course Code: 120959B
Duration: 36 weeks total (30 Teaching weeks + 6 week of holiday period
Total Course Fees: $15,000
Tuition Fees: $ 13,500
Material Fee: $1000
Application Fee: $500
Mode of study:
This course at EIC will be delivered face to face in a classroom for a minimum 20 hours per week.
Delivery location:
Face-to-Face theory classes: Suite 2/61 Riggall Street, Broadmeadows VIC 3047 Australia
Course Description :
This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
Course Structure :
In order to achieve qualification BSB40820 - Certificate IV in Marketing and Communication student must complete following 12 unit of competencies.
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6 core units, plus
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6 elective units
Unit Code | Unit of Competency | CORE/ELECTIVE |
|---|---|---|
BSBCMM411 | Make presentations | Core |
BSBCRT412 | Articulate, present and debate ideas
| Core |
BSBMKG433 | Undertake marketing activities | Core |
BSBMKG435 | Analyse consumer behaviour | Core |
BSBMKG439 | Develop and apply knowledge of communications industry | Core |
BSBWRT411 | Write complex documents | Core |
BSBMKG431 | Assess marketing opportunities | Elective |
BSBMKG434 | Promote products and services | Elective |
BSBCRT411 | Apply critical thinking to work practices | Elective |
BSBOPS404 | Implement customer service strategies | Elective |
BSBTEC303 | Create electronic presentations | Elective |
BSBTWK503 | Manage meetings | Elective |
Training and Assessment (1400 hours)
The volume of learning for the qualification is 960 hours. This comprises of:
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Learning Hours- 320 hours
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Assessment Hours- 280 hours
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Self-study- 360 hours
This will be delivered over 36 weeks of course duration including 30 weeks delivery plus 6 weeks holidays. Students are required to attend a minimum 20 scheduled course contact hours per week.
Assessment Methods
All assessments of units of competency will be conducted according to the assessment guidelines and competency standards of the official Training Package for this qualification. Assessment methods include Knowledge Tests, Projects, Case studies, Role-plays, Observations, Presentations and Research Reports.
Pathways from the qualification
After successfully achieving this qualification, candidates may undertake BSB50620 Diploma of Marketing and Communication.
Employment/Career pathway
Units in this qualification reflect the knowledge and skills of individuals with significant experience in:
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Marketing Assistant
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Above pathway information is in line with qualification description on National Training Register (www.training.gov.au ) and/or www.myskills.gov.au. However, it doesn't imply any job guarantee or job role at the end of the course. Edinburgh International College doesn’t claim any employment outcome or job guarantee associated with its courses as it will be misleading.
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Recognition of8 Prior Learning (RPL) and Credit Transfer (CT):
Edinburgh International College recognises qualifications and Statements of Attainment issued by other Registered Training Organisations (RTOs) in Australia and provides all students with the opportunity to apply for Recognition of Prior Learning (RPL) and Credit Transfer (CT). For further information, please refer to the Student Handbook or contact the EIC campus.”
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Disclaimer
“The course information provided on this website is intended as a general guide only and may not be sufficient to make an informed enrolment decision. Prospective students are encouraged to review the Enrolment Kit available on the website before enrolling.”
